FLAGSHIP PGDM – REGULAR TWO YEARS

PGDM in Management Course in Chennai, Tamil Nadu

RSB offers a rich curriculum PGDM in management courses that is on par with the top-ranked Indian, Institutes of management in terms of the breadth of its offerings, the pedagogy used, and the blended curriculum of core and soft-skills courses. These soft-skill courses, which are part of our Career Enhancement Training Program (CETP) consist of both in-classroom training as well as out-of-the-classroom training and preparation that will make our students industry-ready from the day they graduate from RSB. The PGDM course in Tamilnadu offered by RSB includes training for Group Discussions and Personal Interviews, Industrial Visits and Guest Lectures from industry leaders, the Summer Internship Program at the end of the first year, etc. These, along with our Corporate Mentorship Program, allows the candidates pursuing PGDM course in Chennai offered by RSB to hit the ground running, and start becoming productive employees from the very beginning, in the organizations where they are placed.

Additionally, to address any problems that our students might face-both academic and non-academic,they are attached in small groups to a Faculty Mentor, whom they can approach for resolution of their problems. The Mentor-Mentee relationship continues for the entire duration of the student’s stay in RSB.

At RSB, our mission is to help students to pursue a management career after completion of one of the most enriching and rigorous PG Diploma courses in Chennai, Tamilnadu. Our PGDM in management program is uniquely designed with high corporate connectedness and on the job experience for the students

Foundation Pier

The PGDM program starts with a foundation program of about 10 days to prepare students coming from varied academic backgrounds for a common learning platform. The program consists of both technical preparations in areas such as mathematics and accounting, as well as an introduction to management. Students get a chance to get acquainted with the culture of a top b-Schools in Chennai and start interacting with faculty, staff, and other students. The orientation serves as a springboard to their academic and non-academic life for the next two years at RSB.

  • Principles of Management
  • Fundamentals of Financial Accounting
  • Foundation Mathematics

First Year

The first year program at one of the best b schools in Chennai Tamilnadu provides students with a solid foundation in management education through a rigorous set of core courses in all the functional areas: PGDM In Marketing, Finance and Accounting, Operations & Quantitative Techniques, Economics, Systems, and PGDM In Human Resource Management. A broad perspective of the industrial environment is laid for understanding the role of the manager in corporate life. Parallelly, Career Enhancement Training courses are also provided with inputs in communication, personality and language development, as well as an array of career development skills.

At the end of the first year, students are required to undergo an internship of about 8 to 10 weeks in an organization, working on a project in any functional area. This helps the student understand how an organization works, providing a first-hand experience of working in an organization. Students also get a chance to apply some of the tools and techniques they learned in the first year to solve real-world problems in a business setting. The internship also gives student an insights into deciding the choice of an elective course for the second year in the program.

Curriculum

Trimester I

  • Marketing Management I
  • Accounting for Managers
  • Organizational Behaviour I
  • Business Applications Software Lab
  • Microeconomics for Managers
  • Data Analysis for Management
  • Professional Development Workshop I
  • Current Issues in Business and Society I

Trimester II

  • Industrial and Business Domains I
  • Marketing Management II
  • Financial Management I
  • Organizational Behaviour II
  • Supply Chain and Operations Management
  • Managerial Accounting
  • Management Information Systems
  • Organizational Processes and Communication I
  • Macroeconomics for Managers
  • Current Issues in Business and Society II

Trimester III

  • Industrial and Business Domains II
  • Marketing and Business Research Methodology
  • Financial Management II
  • Human Resource Management
  • Organizational Processes and Communication II
  • Data Analytics and Optimization Techniques
  • Professional Development Workshop II
  • Indian & International Business Environment
  • Strategic Management
  • Legal Aspects of Business
  • Current Issues in Business and Society III

Second Year

The second-year program at one of the best PGDM Institutes in Chennai includes some more core courses that give the finishing touches to the student’s all-round business education, as well as a set of elective courses that students can opt for, to get a deeper knowledge in their chosen areas of specialization. RSB offers students a choice of two major areas of specialization from Marketing, PGDM In Finance, Operations, OB/HR, and PG Diploma in Business Analytics, and provides an array of courses that help students get specialized expertise in their chosen areas, and also give them an opportunity to present themselves as business-ready candidates to the business world. Students are required to take 14* elective courses, with six courses in an area required to be declared as a major area of specialization.

Curriculum

Trimester IV

  • Industrial and Business Domains III
  • Business Simulation
  • Elective Course 1
  • Elective Course 2
  • Elective Course 3
  • Elective Course 4
  • Elective Course 5

Trimester V

  • Contemporary Issues in Business and Society IV
  • Corporate Sustainability, Business Ethics, and Corporate Governance
  • Elective Course 6
  • Elective Course 7
  • Elective Course 8
  • Elective Course 9

Trimester VI

  • Elective Course 11
  • Elective Course 12
  • Elective Course 13
  • Elective Course 14
  • Capstone Project

Elective Courses By Area

PGDM In Marketing
  • Brand Management
  • Customer Relationship Management
  • Consumer Behavior
  • Services Marketing
  • Rural Marketing
  • Integrated Marketing Communications
  • Digital and Social Media Marketing
  • Marketing Analytics *
  • Sales and Distribution Management
  • Current Trends in Marketing
  • Retailing: Models, Operations and   Strategies
  • B2B Marketing
  • Global Marketing
PG Diploma In Business Analytics (Elective Courses)
  • Statistics and Data Visualization
  • Excel Dashboard and Automation
  • Predictive Analytics with R
  • Artificial Intelligence & Machine Learning
  • SAS Programming
  • Financial Analytics *
  • Marketing Analytics *
  • Business Forecasting with R
  • HR Analytics *
  • Supply Chain Analytics *
OB & HR (Elective Courses)
  • Strategic Human Resource Management
  • Organizational Development
  • Human Resource Management Information System
  • Training & Development
  • Labor Laws & Industrial Relations
  • Performance Management &   Competency Mapping
  • Interpersonal Effectiveness
  • Talent Management
  • Compensation Management
  • Managerial Counseling
  • Psychology at Work
  • HR Analytics *
PGDM In Finance (Elective Courses)
  • Project Finance
  • Indian Capital Market and Financial Systems
  • Business Taxation
  • Management of Banking and Financial Institutions
  • Mergers and Acquisitions
  • Capital Budgeting and Financial Decisions
  •   Risk Management and Insurance
  • Corporate Valuation
  •  Security Analysis and Portfolio Management
  • International Financial Management
  • Options, Futures and Derivatives
  • Financial Analytics*
Operations (Elective Courses)
  • Project Management
  • Logistics Management
  • Warehousing and Network Design
  • Supply Chain Analytics *
  • Lean Enterprises and Manufacturing   Technology
  • World Class Manufacturing
  • Operations Strategy
  • Business Process Re-engineering
  • Service Operations Management
  • Green Supply Chain